MARKET SOLUTIONS

HOME & PERSONAL CARE

We deliver the right label solutions to get your product noticed on shelf.

Multi-Color Corporation (MCC) is the global leader in label solutions for the Home & Personal Care market. Whether it's improving your brand equity on shelf or meeting regulatory label requirements, we work with you to find the right label solution for your product line. Our consultative approach from concept to finished container ensures the recommended label solution matches your prioritized label needs from price, functionality and performance, to the product’s overall appearance. MCC produces an extensive range of label offerings through a wide range of processes all going through 100% inspection to meet your business needs.

Contact us to learn more about our proven technology, innovation, value, and service that support many of the best Home & Personal Care brands in the world.

  • Multi-Color Home and Personal Care Label
  • Multi-Color Home and Personal Care Label
  • Multi-Color Home and Personal Care Label
  • Multi-Color Home and Personal Care Label
  • Multi-Color Home and Personal Care Label
  • Multi-Color Home and Personal Care Label
  • Multi-Color Home and Personal Care Label
Multi-Color Label BURNING THE MIDNIGHT OIL Case Study

 

CASE STUDY

BURNING THE MIDNIGHT OIL

SITUATION
In the fast paced and highly competitive market of Home & Personal Care, brands are constantly challenged to create unique, eye-catching graphics to engage retail consumers and align to ever-changing trends in the beauty, fashion and cosmetics industry.

CHALLENGE
The retail cycles for new customers require a unique service model of creativity and speed.

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INNOVATIONS

Through our commitment to innovation and continuous improvement, we are constantly investing in new technologies, materials and processes to ensure we remain at the forefront of our industry, pioneering new standards for premium labels. From raw materials to finished goods, our in-house Research & Development team has a focused effort on new product development and new market innovations that help build brands and drive sales.

SEE ALL MULTI-COLOR INNOVATIONS

thermochromic-candle innovation

Thermochromic Inks
This is a specific type of ink manufactured to change color depending on temperature. The ink can be clear and turn colorful with an increase or drop in temperature, or it can start out one color and change into another as temperature changes. This can be used to visually display the optimal temperature for consumption of the product, or it can be a creative way to surprise and delight the consumer.

GLOW IN THE DARK LABEL innovation

Glow in the Dark
Glow-in-the-Dark ink is one innovation sure to leave a lasting impression. It can add fun to the brand as well as functionality to the package. MCC ‘s innovation team developed a solution where the integrity of the Glow-in-the Dark features are maintained, even after shrink application.

GEM LABEL innovation

Gem Labels
The gems are applied to the labels using a heat press. This is a niche application and is currently only seeing limited use in the fashion industry. Gem application on a label is a fashion cue and creates a unique, premium look. This suggests the package contains a luxury or premium product. Multiple printing methods can be used to create the base graphics, but for optimal adhesion the gems need to be applied to a matte finish. The gems are available in multiple sizes and colors.

SHRINK SLEEVE DECORATED CAPS Innovation

SHRINK SLEEVE DECORATED CAPS
Shrink Sleeve Decorated Caps attract shoppers' attention and open up a new area on a container for graphics. Multi-Color developed the world's first shrink sleeve decorated cap for Tide with Febreze and has received numerous shrink sleeve label awards for innovation as well as excellence in graphic reproduction.

A SELECTION OF OUR CLIENTS:

HOME & PERSONAL CARE

OUR LOCATIONS

Multi-Color Corporation services the Home & Personal Care markets around the world with business interests in the North American, Latin American, EMEA (Europe, Middle East and Africa) and Asia Pacific regions.

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